Yep — it embodies your company's core value, so "motto" is fitting. And it's also how you differentiate your way to solve your chosen core problem, so it's a very high level Strategy too.
Great article, Itzy! Loved how you broke down Strategy with a capital S the simplicity makes it feel less like corporate jargon and more like a guiding compass. The part about CTOs identifying tech levers to move business outcomes really stood out. What's one underrated technology initiative you've seen have an outsized impact on business goals especially for early stage SaaS companies?
> Effectively, this Strategy is who you want to be as a company.
I would call it your motto, not a strategy (with or without a capital S).
Yep — it embodies your company's core value, so "motto" is fitting. And it's also how you differentiate your way to solve your chosen core problem, so it's a very high level Strategy too.
Great article, Itzy! Loved how you broke down Strategy with a capital S the simplicity makes it feel less like corporate jargon and more like a guiding compass. The part about CTOs identifying tech levers to move business outcomes really stood out. What's one underrated technology initiative you've seen have an outsized impact on business goals especially for early stage SaaS companies?